This is how we #ChangeThestory
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Participants tackle “Climate Works for All” campaign with ALIGN: NYC at our annual Advanced Training (Part I)
Every year at the Advanced Training (AT), CSS gathers together change agents from all parts of the country to learn, collaborate and to immerse themselves with their peers in story-based strategy. A huge part of the AT is the ever-popular campaign lab, where participants are divided into small groups to apply story-based strategy to a real world campaign of one of the participants. This year, one of the groups worked on a campaign for ALIGN: NYC. The campaign that was developed is called “Climate Works for All,” and here is the story it plans to tell.
On June 17-22 Intelligent mischief members traveled to Detroit to attend the 17th Annual Allied Media Conference in Detroit, Michigan. There, we presented a workshop titled "Grieving Through Humor: The Black Body Survival Guide." We opened up the space by asking people, "Why are you here?" to which many responded, “I wanted a space to discuss the conditions of black people but at the same time relax, and not be so heavy”. This answer sums up one of the main purposes of the Black Body Survival Guide.
Below is an excerpt for CSS Executive Director Patrick Reinsborough’s speech at our recent Flock Together Party & Fundraiser in Oakland, CA.
Effective strategy is rooted in a critical analysis of the systems and power relationships we are working to change. The story-based strategy approach is grounded in a narrative power analysis which means examining power relationships through the lens of the stories and cultural assumptions that frame public understanding of what is legitimate, desirable or even possible.
When we look at our current world through this lens we quickly see that this is an Era of Outdated Stories – a time when many of our dominant political and economic institutions are still shaped by destructive stories rooted in the violence and exploitation of the past